MCE Public Relations PRide Awards

PRide after MCE wins treble gold for Special Olympics Ireland LA2015 campaign

Alastair Luke Blog

The MCE team’s just about coming back down to earth after last week’s CIPR NI PRide Awards, where we clinched three Gold Awards for our work with Special Olympics Ireland on their Special Olympics World Summer Games (LA2015) campaign. Beating off stiff competition, MCE was named the winner in three hotly contested categories: Best Use of Media Relations; Best Arts, …

Positive Life Calls On The Assembly To Deliver A Sexual Health Promotion Strategy

Gabes Consumer

Positive Life is Northern Ireland’s only registered charity, dedicated to supporting those living with and affected by HIV. 1. An effective public awareness campaign in an effort to tackle to the misconceptions around HIV amongst people in NI People living with HIV continue to face hugely stigmatising attitudes, many of which are exacerbated in Northern Ireland. A recent survey indicates …

PRCA Digital

Northern Ireland gets Digital

Alastair Luke Blog

The PRCA held its Digital Report event in Belfast this week and revealed in-house digital budgets have increased by 9% in a year, bringing marketing spend on digital and social media to 25%.  These budgets are also expected to grow over the next 12 months. The reasons behind this trend were rather simple, brands want more audience reach and increased …

Sneak Peek Inside Belfast’s Coolest New Hotel, Bullitt

Gabes Consumer

The wait is almost over as Belfast’s coolest new hotel gets ready to open its doors this weekend. As a series of first-look photographs show, Bullitt Belfast is a vibrant new concept that will provide a cool new space for people to work, play and stay in the heart of the city. Entrance to Bullitt Belfast is via Church Lane, …

Learning From Google’s Digital Garage Event

Gabes Consumer

One of MCE’s newest members, Niamh Parker, visited Google’s Digital Garage event recently and returned to the office with plenty of digital tips. Here she shares some of the global search giant’s biggest secrets… Less than 24 hours into my new job with MCE and I was sent to one of the coolest digital pop-up events around. Everything about Google …